AS SPONSORSHIP SPECIALISTS WE ARE THE SPORT, ENTERTAINMENT AND CULTURE AXIS OF THE MAVERICK GROUP.

Our creative and commercial expertise helps us forge meaningful, holistic and unexpected connections between brands, partners and consumers.

But there’s a method to our Maverick. We begin with strategic fit before developing insightful activations and handling the negotiation side, to deliver solutions that generate real impact.

We work with some of the biggest and best brands and rights holders on the planet: DHL, Manchester United, HBO, Racing Point, The Rolling Stones, Mo Salah… (we could name drop all day).

Supported by our sister agencies across the Maverick Group, we’re able to provide our clients with a bespoke team of talents and specialists – all under one roof.

Case study

Susie Goodall

Case study

Mo salah

Case study

DHL x Exhibitionism

Case study

DHL x Vetements

Case study

Stanley Black & Decker

Case study

The Grand Tour

services

Partnership audit
Partner sourcing and selection
Contract negotiation
Sponsorship strategy and planning
Sponsorship activation and evaluation
Partnership management
Sponsorship consulting
Rights holder sales
Rights holder management
Live events
Asset valuation
Venue future-proofing

CONTACT THE TEAM

Nick Addecott

Director - Sports & Entertainment

Ash Jamieson

Account Manager - Sports & Entertainment