The Mavericks
We are driven by a passion for transforming brands to solve the key challenges that businesses face today.
Carron Edmonds
Chairwoman
Carron Edwards
Chairwoman
Carron started her career client side, having had considerable integrated marketing experience over a period of 20+ years. As Co-Founder and Chairwoman of The Maverick Group, she has developed strong client relationships with DHL, Manchester United, Pendragon and Pinewood, while also driving international growth and the agency's overall strategic direction.
Carron started her career client side, having had considerable integrated marketing experience over a period of 20+ years. As Co-Founder and Chairwoman of The Maverick Group, she has developed strong client relationships with DHL, Manchester United, Pendragon and Pinewood, while also driving international growth and the agency's overall strategic direction.
Owen Rees
CEO
Owen Rees
CEO
Owen co-founded Maverick in 2002 to create an independent, client-centric marketing group that challenges industry norms. He has developed key client relationships with the DHL Group, Coca-Cola, Manchester United, Pendragon Group, Allianz, and Coats, while evolving Maverick’s specialisms and capabilities to enhance its business offerings.
Owen co-founded Maverick in 2002 to create an independent, client-centric marketing group that challenges industry norms. He has developed key client relationships with the DHL Group, Coca-Cola, Manchester United, Pendragon Group, Allianz, and Coats, while evolving Maverick’s specialisms and capabilities to enhance its business offerings.
Chris Tedman
Managing Director
Chris Tedman
Managing Director
Chris has over 20 years of senior management experience in the creative marketing industry. He has established efficient operating models across global networks and startups, launching his own agency before its sale to WPP. Since joining The Maverick Group in 2011, he first became Chief Operating Officer, focusing on operational excellence, before his transition to Managing Director in 2022.
Chris has over 20 years of senior management experience in the creative marketing industry. He has established efficient operating models across global networks and startups, launching his own agency before its sale to WPP. Since joining The Maverick Group in 2011, he first became Chief Operating Officer, focusing on operational excellence, before his transition to Managing Director in 2022.
Jamie Bell
Executive Creative Director
Jamie Bell
Executive Creative Director
Jamie, a multiple award winner with over 100 industry accolades, leads the creative offering at Maverick Group. Previously a Creative Lead at top London agencies, he is known as a commercially savvy Creative Director. Jamie’s diverse experience spans advertising, digital, and content for major brands like Jaguar, Rolls Royce, and Disney.
Jamie, a multiple award winner with over 100 industry accolades, leads the creative offering at Maverick Group. Previously a Creative Lead at top London agencies, he is known as a commercially savvy Creative Director. Jamie’s diverse experience spans advertising, digital, and content for major brands like Jaguar, Rolls Royce, and Disney.
Jamie Chadwick
Head of Strategy
Jamie Chadwick
Head of Strategy
Jamie is a senior strategy leader with over 15 years of experience in advertising, brand, digital communications, and customer experience. He specialises in integrated strategy and has delivered award-winning campaigns for iconic brands like AXA, Stand Up To Cancer, Jaguar Land Rover, and Procter & Gamble.
Jamie is a senior strategy leader with over 15 years of experience in advertising, brand, digital communications, and customer experience. He specialises in integrated strategy and has delivered award-winning campaigns for iconic brands like AXA, Stand Up To Cancer, Jaguar Land Rover, and Procter & Gamble.
Gaya Maheswaran
Finance Director
Gaya Maheswaran
Finance Director
Gaya is an accomplished finance professional with over 25 years of experience in financial reporting and analysis. She specializes in building collaborative teams to enhance productivity and efficiency. Her leadership roles in the media sector include VMLY&R, Northern & Shell Publishing Group, and Modem Media. Gaya is an Associate Chartered Management Accountant (CIMA).
Gaya is an accomplished finance professional with over 25 years of experience in financial reporting and analysis. She specializes in building collaborative teams to enhance productivity and efficiency. Her leadership roles in the media sector include VMLY&R, Northern & Shell Publishing Group, and Modem Media. Gaya is an Associate Chartered Management Accountant (CIMA).
Simon Derungs
Client Services Director
Simon Derungs
Client Services Director
Simon heads up client services and project management at Maverick. He has a proven track record working with major brands, both domestic and international, across many sectors. He also has the rare advantage of having worked client-side, as Head of Marketing at BT. Above all, he’s a believer in the power of creativity.
Simon heads up client services and project management at Maverick. He has a proven track record working with major brands, both domestic and international, across many sectors. He also has the rare advantage of having worked client-side, as Head of Marketing at BT. Above all, he’s a believer in the power of creativity.
Clair O'Brien
Head of Talent
Clair O'Brien
Head of Talent
Clair is an HR professional with 30 years experience in domestic & global creative organisations. She has a passion for Employee Engagement & belonging, Cultural Development, and Performance and Change Management.
Clair is an HR professional with 30 years experience in domestic & global creative organisations. She has a passion for Employee Engagement & belonging, Cultural Development, and Performance and Change Management.
James Scrivener
Group Sales & Marketing Director
James Scrivener
Group Sales & Marketing Director
James first joined The Maverick Group in 2014 to launch the Sports & Entertainment business, running partnerships like Amazon's The Grand Tour and DHL x Mo Salah. A marketing and sales leader with extensive experience across a number of sectors, he returned to Maverick in 2021 to drive the Group's business growth.
James first joined The Maverick Group in 2014 to launch the Sports & Entertainment business, running partnerships like Amazon's The Grand Tour and DHL x Mo Salah. A marketing and sales leader with extensive experience across a number of sectors, he returned to Maverick in 2021 to drive the Group's business growth.