DHL have a rich heritage when it comes to involvement within motorsport over the past two decades. Which made an opportunity with The Grand Tour the perfect platform to show off our THINK MAVERICK credentials.
From sending competition winners to Finland to renaming three planes within the DHL fleet, and from viral box assembly challenges to dropping a flat-pack car in the middle of the Mongolian wilderness – the DHL and The Grand Tour partnership has provided numerous opportunities to show the adventurous side of the logistics giant.
Guaranteeing not only the traditional in-show brand awareness, the three-season long partnership campaign, supported by exclusive and curated content, has reached in excess of 140 million impressions across social media.