What is employee satisfaction and why is it important?

Are you happy in your job? It seems a lot of us aren’t. In the wake of the pandemic, 40% of employees say they’re likely to leave their role in the next three to six months.  While the reasons for leaving a role are numerous, there’s no doubt that being unsatisfied at work can be a key contributor to looking for that elusive greener grass.

The big Maverick marketing glossary

Marketing Glossary A to Z

If there’s one thing marketers love, it’s coining a shiny new term. New concepts, words and phrases seem to emerge within the marketing industry in a non-stop stream. But fear not. Our big Maverick marketing glossary is here to keep you up to date.

Do I need a content marketing strategy?

I’m sitting in a restaurant, enjoying the post-lockdown freedom of a meal indoors with my old friends Tim and Anna. My wife Katie laughs in the raucous way I love, as Tim regales us with a story about the time he and Griff Rhys-Jones found themselves in a heavy-metal club in Aberdeen thanks to some poor directions from a local who mis-heard the word ‘funk’ and thought he’d said ‘punk’…

6 Employee Engagement Drivers to look out for in 2021

Employee Engagement Drivers

How can I truly engage my workforce?

That’s the million-dollar question on every business leader’s mind. Over the years, employee engagement surveys have repeatedly shown that engaged employees are more productive, more committed to their roles, and more likely to stay with a company long term.